In April 2006, my boss asked me to take over responsibility for my company's business in the packaging machinery business. At the time, I split my time between working in the semiconductor industry and trying to learn a new business. After about 8 years working in the semiconductor industry, I have now transitioned to 100% of my time focused on packaging machinery automation, leaving my semiconductor roots behind.I used to get interviewed and quoted all the time about Advanced Process Control in the semiconductor business. That was something I really knew well and was confident to play the role of industry expert. Now I'm finally starting to feel like I understand my new business well enough to not sound ignorant when talking to magazine editors and industry trade types about packaging.
Last week at a Schneider Electric trade event in Las Vegas, I was interviewed by Linda Casey, and editor for Packaging Digest. Here's her writeup on our interview from her magazine's website.
Do I sound like I know what I'm talking about? Do you think she could tell I'm still sort of wingin' it? :)
